Alaska Airlines Visa Signature® credit card
vs. Southwest Rapid Rewards® Plus Credit Card

Shield Insurance

MoneyGeek partners with leading industry experts and advertisers to help you get to your financial happy place. Our content is accurate when posted but offers may change over time. We may receive compensation for partner advertisements, but our editorial team independently reviews and ranks products. Learn more about our editorial policies.

The Alaska Airlines Visa Signature® credit card is the better choice if you’re indifferent between Alaska Airlines and Southwest Airlines. It has a higher rewards rate and valuable perks like the Companion Fare. It offers 3X miles on Alaska Airlines purchases and no foreign transaction fees.

However, the Southwest Rapid Rewards® Plus Credit Card is worth considering for its lower annual fee and big sign-up bonus, especially if you prefer flying with Southwest.

Credit Card logo for Alaska Airlines Visa Signature® credit card
Alaska Airlines Visa Signature® credit card
Credit Card logo for Southwest Rapid Rewards® Plus Credit Card
Southwest Rapid Rewards® Plus Credit Card
MoneyGeek Rating
4.8/ of 5
MoneyGeek Rating
2.4/ of 5
On Issuer's Site
On Issuer's Site

Who Alaska Airlines Is Best For

The Alaska Airlines Signature is better for frequent Alaska Airlines travelers who can benefit from the Companion Fare and 3X miles on Alaska Airlines purchases. This card is suitable for those who can offset the $95 annual fee with the travel perks offered. However, if you don't frequently fly with Alaska Airlines, this card may not provide the best value for your spending.

Who Rapid Rewards Plus Is Best For

The Rapid Rewards Plus card is better for travelers who prefer Southwest Airlines and are looking for a card with a lower annual fee. It offers a substantial sign-up bonus that counts toward the Companion Pass. However, due to its foreign transaction fees, it may not be the best choice for international travelers.

Head-to-Head Comparison: Card Details and Features

Point-by-point comparisons help you evaluate key aspects like APRs, fees and rewards. For instance, if you're focused on rewards, Alaska Airlines Signature offers 3X miles on Alaska Airlines purchases, while Rapid Rewards Plus provides 2X points on Southwest purchases. This makes the Alaska Airlines Signature card a better choice for maximizing rewards on airline spending.

    discount icon

    Regular APR: Alaska Airlines Signature

    The Alaska Airlines Signature card is better for regular APR. It offers a range of 20.74% to 28.74%, compared to the Rapid Rewards Plus card's 20.99% to 27.99%. This slightly lower starting rate benefits those who may carry a balance.

    annualFee icon

    Annual Fee: Rapid Rewards Plus

    Rapid Rewards Plus is better for annual fees, costing $69 compared to Alaska Airlines Signature's $95. The lower rate is more appealing for budget-conscious travelers, while Alaska Airlines Signature may offer more value for frequent flyers despite the higher fee.

    lowInterestAPR icon

    Introductory 0% APRs: Tie

    Neither the Alaska Airlines Signature nor the Rapid Rewards Plus card offers an introductory 0% APR on purchases or balance transfers.

    coins icon

    Rewards: Alaska Airlines Signature

    The Alaska Airlines Signature card is better for rewards, offering 3X miles on Alaska Airlines purchases and 2X on gas, EV charging, cable, streaming and transit. Rapid Rewards Plus offers 2X points on Southwest purchases, transit, internet, cable and streaming.

    rewards icon

    Welcome Offers: Alaska Airlines Signature

    The Alaska Airlines Signature card is better for welcome offers. It provides 50,000 bonus miles and a companion fare after spending $3,000 in 90 days. In contrast, Rapid Rewards Plus offers 50,000 points after spending $1,000 in the first three months.

    creditApproved icon

    Recommended Credit Score: Tie

    Both the Alaska Airlines Signature and Rapid Rewards Plus cards require a recommended credit score of 670 to 850, making them equally accessible to those with good to excellent credit.

    autopay icon

    Penalties and Fees: Rapid Rewards Plus

    Rapid Rewards Plus is better for penalties and fees because it has no penalty APR. Alaska Airlines Signature charges up to 29.99% penalty APR. Both cards have up to $40 late fees, but Alaska Airlines Signature has no foreign transaction fees, unlike Rapid Rewards Plus.

    points icon

    Issuer Satisfaction: Alaska Airlines Signature

    The Alaska Airlines Signature card has a better issuer satisfaction rating, with a 4.5 rating for Bank of America. The Rapid Rewards Plus is issued by Chase, which has a rating of 4.1. The higher rating reflects higher customer satisfaction with Bank of America.

    airplane icon

    Card Benefits: Alaska Airlines Signature

    The Alaska Airlines Signature card is better for card benefits. It offers a companion fare and free checked bags, providing significant travel value. Rapid Rewards Plus offers 3,000 anniversary points and EarlyBird Check-In, but its perks have a lower expected value.

Rewards Comparison

The Alaska Airlines Signature card offers better rewards value due to its higher earning rate on Alaska Airlines purchases. Both cards provide similar unit values for their rewards, with points and miles valued at approximately 1.4 cents. This makes them comparable in terms of redemption value.

For those indifferent to airline loyalty, the Alaska Airlines Signature card's higher earning rate on specific categories might be more appealing. However, the Rapid Rewards Plus card's broad earning categories could suit those with diverse spending habits.

The table below details the rewards categories for each card, allowing you to compare their offerings at a glance.

Category
Alaska Airlines Signature
Rapid Rewards Plus

Airfare

3X miles

2X points

Gas

2X miles

1X points

EV Charging

2X miles

1X points

Internet & Cable

2X miles

2X points

Streaming Services

2X miles

2X points

Taxi & Ride Share

2X miles

2X points

All Other Transit

2X miles

2X points

Hotels

1X miles

1X/1.25X if booked through Rapid Rewards

Car Rental

1X miles

1X/1.25X if booked through Rapid Rewards

All Other

1X miles

1X points

Redeeming Rewards

Both the Alaska Airlines Signature and Rapid Rewards Plus cards offer rewards that do not expire, providing flexibility for cardholders. Alaska Airlines miles can be redeemed for flights with Alaska Airlines and its partners, with no blackout dates, making it a strong choice for loyal Alaska Airlines travelers.

Southwest points offer broader redemption options, including flights, hotel stays and more, but are limited to Southwest and its partners. Both programs provide valuable redemption opportunities, but the choice depends on your preferred airline and travel habits.

Card Benefits Comparison

Alaska Airlines offers superior perks for frequent travelers, with a Companion Fare and free checked bags providing significant value. Southwest's EarlyBird Check-In and anniversary points cater to less frequent travelers, offering modest benefits. Both cards have unique advantages, but Alaska Airlines' perks are more valuable for those who travel often.

Alaska Airlines Signature Perks

Travel Perks

  • Free checked bag for you and up to six guests on the same booking
  • Priority boarding for cardholders

*Credits & Discounts

  • 20% back on all Alaska Airlines in-flight purchases
  • $100 off an annual Alaska Lounge+ membership

All Other Perks

  • Buy one, get one flight offer with 50,000 bonus miles after qualifying purchases
  • Annual Companion Fare for $99 plus taxes and fees

Rapid Rewards Plus Perks

Travel Perks

  • EarlyBird Check-In allows for better boarding positions

Credits & Discounts

  • Anniversary points provide a recurring reward each year, adding value for those who regularly travel with Southwest

FAQ: Alaska Airlines Signature vs. Rapid Rewards Plus

What are the annual fees for each card?
Which card offers better rewards for frequent flyers?
Do these cards have foreign transaction fees?
What are the introductory offers for each card?
Which card is better for earning points on everyday purchases?

Methodology

MoneyGeek's scoring process evaluates each card based on multiple use cases, ensuring the scores reflect the cards' strengths. In this comparison, the scores shown represent the best performance of each card in the "Airline" category. Several factors determine this score:

  • Expected value for travelers: Measures the monetary value of rewards and perks minus the annual fees for frequent travelers.
  • Airline scope: Rates the number of destinations the airline flies to, which helps inform the breadth of travel options for the airline program.
  • Introductory offer ROI value: Assesses the return on investment (ROI) from the card's sign-up bonus.
  • Airline rewards rate for travelers: Evaluates the rewards earned on airline expenditures for frequent travelers.
  • Issuer satisfaction: Based on customer satisfaction ratings from studies like J.D. Power.
  • Foreign transaction fees: Rates the card's fees for international transactions.
  • Recommended credit: Indicates the credit score range required for approval.

For more details on our scoring process, review our ranking methodology.

About Doug Milnes, CFA


Doug Milnes, CFA headshot

Doug Milnes is a CFA charter holder with over 10 years of experience in corporate finance and the Head of Credit Cards at MoneyGeek. Formerly, he performed valuations for Duff and Phelps and financial planning and analysis for various companies. His analysis has been cited by U.S. News and World Report, The Hill, the Los Angeles Times, The New York Times and many other outlets.

Milnes holds a master’s degree in data science from Northwestern University. He geeks out on helping people feel on top of their credit card use, from managing debt to optimizing rewards.


*Rates, fees or bonuses may vary or include specific stipulations. The content on this page is accurate as of the posting/last updated date; however, some of the offers mentioned may have expired. We recommend visiting the card issuer’s website for the most up-to-date information available.
Editorial Disclosure: Opinions, reviews, analyses and recommendations are the author’s alone and have not been reviewed, endorsed or approved by any bank, credit card issuer, hotel, airline, or other entity. Learn more about our editorial policies and expert editorial team.
Advertiser Disclosure: MoneyGeek has partnered with CardRatings.com and CreditCards.com for our coverage of credit card products. MoneyGeek, CardRatings and CreditCards.com may receive a commission from card issuers. To ensure thorough comparisons and reviews, MoneyGeek features products from both paid partners and unaffiliated card issuers that are not paid partners.